Diesel

Denim and casual clothing

Address:

43 Earlham Street - Covent Garden
WC2H 9LX - Covent Garden/Holborn
London

Nearest Bus or Train:

Covent Garden

Open Hours:

10a-7p M-W & F-Sa, 10a-8p Th, noon-6p Su

This Italian denim giant is currently doing very well, thanks to clever advertising, and has given the original jeans maker, Levi, a hard time lately. The three floors in this store cover kids', women's and men's wear, as well as underwear, shoes, bags and trendy magazines. Diesel also have their own fragrances, named Plus Plus and Zero Plus, which have strange, sweet notes.

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