Reiss

Minimalist chic

Address:

116 Long Acre - Covent Garden
WC2 9PA - Covent Garden/Holborn
London

Nearest Bus or Train:

Covent Garden

Open Hours:

10a-7p M-W & F-Sa, 10a-8p Th, noon-6p Su

It's hard for a man past his trainers-and-designer-jeans phase to dress well within a budget. This exemplary high street chain offers very trendy lines without making concessions on its rather conservative and minimalist essence. Other than suits and straight-leg trousers in numerous fabrics, check out cashmere mix jumpers, silk shirts and velcro-fastened shoes. Clothing is mostly neutral in colour, but they do let some colour in if seasonal fashion involves bright shades. Prices aren't as low as in most high-street stores, but they aren't sky-high either. Reiss has recently introduced a women's' range, which is much the same style wise as the men's range. It has branches in most major shopping areas.

Back